Success Stories
Hear from the thousands of entrepreneurs who use our evidence-based business and accountability coaching to get out of their own way, overcome obstacles, and hit business goals faster than ever.

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From Side Hustle to Multi-7-Figure Empire




The Challenge
Shane LaPan, triathlete and outdoor enthusiast, had burned out from his previous video production company. Starting over with an Amazon side hustle called Emergant, he dreamed of funding his ideal lifestyle: living in the Idaho mountains with his family, skiing fresh powder.
But Shane was trapped in destructive patterns: "a robot who would work 10 hours, do triathlon training, sleep, repeat." He was building another business destined for burnout with no sustainable growth strategy.
The Solution
Shane partnered with his business coach from Commit Action, who leveraged Shane's triathlete discipline while preventing burnout patterns through:
Strategic experimentation to accelerate learning
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Sustainable systems to prevent overwork
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Lifestyle design to prioritize family and personal time
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Precision time management for creative output
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The Breakthrough Strategies
The Schedule Revolution
Shane's business accountability coaching coach suggested "no meetings before 2pm" to protect peak creative hours. After 3 weeks: "I'm never going to stop doing this. I don't want to talk to another human again in the morning."
Breaking The Robot Pattern
Shane was pushed to be "ambitious about personal time," planning specific family adventures instead of working half-days on vacation.
The 100-Products Challenge
When competitors invaded Shane's market, his business coach designed an audacious experiment: launch 100 products in 100 days. Shane launched 65 and learned more in those 100 days than most entrepreneurs learn in years.
Watch Shane's Story
The Results
Business Impact:
Time management coaching helped Shane optimise his schedule and protect peak creative hours
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Revenue scaled rapidly as the business grew from a side hustle to a multi-7-figure e-commerce empire
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Sustainable systems were put in place to prevent burnout
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A lifestyle-first business model was created funding Shane’s dream of a balanced family life
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Personal Transformation:
Moved family to the Idaho mountains
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Skis fresh powder whenever it falls
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Achieved work-life balance without sacrificing business growth
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Thoughts from Shane's business accountability coach:
"Shane's conversations are about big picture strategy... we don't have to dive into 'why didn't you show up'—Shane just shows up consistently."
Commit Action coaching helped Shane apply triathlete discipline to entrepreneurship to achieve extraordinary results while building his dream life.
How Accountability Coaching Transformed a Tech Entrepreneur's Life and Business




The Challenge
Brian Whitman, founder of SEER Technologies and former RCA Records musician, had achieved everything he thought he wanted: a major record deal, an executive role at Legendary Entertainment, and a successful tech startup that was eventually sold for significant profit.
Yet he felt completely unfulfilled.
Brian was trapped in a cycle of overwhelming busyness despite his impressive achievements, working 24/7 with no time for his true passions. He had become addicted to productivity for productivity's sake, losing sight of what actually mattered to him.
The breaking point: Even after his startup was sold and he received a major financial payout, Brian realized "things weren't resolved that I thought were going to be resolved."
The Solution
Brian partnered with his Commit Action business accountability coaching coach for a 3-year transformation journey focused on:
Redefining success from achievement-based to fulfillment-based
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Strategic delegation to reclaim time for meaningful work
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Structured reflection to identify core values and passions
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Systematic time auditing to eliminate low-value tasks
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The Breakthrough Strategies
Brian's business accountability coaching coach implemented a "stress test" challenge: take a 2-week completely disconnected vacation. That meant no devices and no business. This forced him to:
Map out all repetitive weekly tasks
Hire an assistant for administrative work
Delegate core responsibilities to team members
Delegate core responsibilities to team members
Watch Brian's Story
The Results
Business Impact:
Reclaimed 20+ hours per week through strategic delegation
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Built a self-sustaining business that operates without his constant presence
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Achieved a healthy balance where work and life support each other, rather than feeling like a constant struggle
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Personal Transformation:
Returned to his passion for music, now recording in a state-of-the-art Malibu studio
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Developed "capacity for self-expression" across multiple life areas
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Shifted from being perpetually stressed to having space for creativity and reflection
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Brian's words:
"I realized I needed to make specific space to just spend time thinking... that's where higher realizations about yourself happen."
Strategic business accountability coaching didn't just improve Brian's productivity: it gave him his life back while making his business more profitable and sustainable.
From Struggling Artist to Thriving Creative Entrepreneur Through Coaching




The Challenge
As a female entrepreneur, Julie Conway spent 25 years mastering the art of glassblowing and building her business, Illuminata Art Glass Design. Despite creating lighting pieces fit for galleries and luxury spaces, she was financially stuck and emotionally drained, trapped in the all-too-common cycle of underpaid creative work.
Julie followed the traditional gallery model, where artists give up control over pricing and wait months to get paid a small share of each sale. She handled all the admin and production herself, yet still struggled to make a living from her work.
The breaking point: "I was feeling really bogged down... There was a never-ending task list, and I was pretty depressed," Julie recalls.
The Solution
Julie partnered with a time management coach especially for creatives. Over a transformative 7-year journey with Commit Action, she focused on:
Accountability coaching for goal setting
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Daily consistency habits to maintain creative momentum
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Direct-to-consumer strategy to bypass gallery middlemen
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Value-based pricing to reflect her true expertise
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Environmental design to optimize focus for different business tasks
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The Breakthrough Strategies
Map out all repetitive weekly tasks
Hire an assistant for administrative work
Delegate core responsibilities to team members
Delegate core responsibilities to team members
Watch Julie's Story
The Results
Business Impact:
Built a thriving direct-to-consumer art business serving Fortune 500 companies
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Client roster includes Google, Four Seasons Seattle, Hilton, Marriott, and SeaTac International Airport
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Finalist in The A' Design Award 2023 for architectural illumination
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Named in Gray Magazine Editor’s Pick 2020
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Featured in The Seattle Times for her award-winning lighting designs
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Personal Transformation:
Shifted from depression and overwhelm to creative fulfillment
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Developed confidence to charge premium prices for premium work
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Created sustainable systems that support both artistry and business growth
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Julie's words:
"I wanted to make a piece and integrate it into someone's life and be paid... I built every client one by one."
With the right business accountability coaching, Julie stopped surviving and started thriving. She reimagined her art as a business and herself as a confident creative entrepreneur.