As the founder of Commit Action, I’m obsessed with the binary differences between mega successful entrepreneurs and the thousands of people struggling to succeed.
What do they do, that you’re not doing?
There’s one terrifying reason you’d be crazy not to be obsessed with this question, too…
If you’re a business owner, you’re playing with some ludicrous odds.
The US Treasury puts out an annual report that shows roughly half of American adults aspire to the idea of starting their own business. The number of people who actually start their own company? It’s only a single digit percentage.
The number of people who achieve wealth or any real sense of freedom through their business? It’s a minuscule fraction of an already tiny fraction.
This is why the most important question you should ask yourself as an entrepreneur is:
What are the real winners – the tiny fraction of mega successful entrepreneurs – doing that everyone else is not?
I get direct insight into this through my decade of experience as The Shrink for Entrepreneurs.
I’ve worked one on one with the type of clients who’ve built net worth of tens of millions.
I’ve played therapist to people with lifestyle businesses that make folks green with envy.
I’ve supported folks who’ve taken an idea or dream… then raised startup capital, and achieved hundred-million-dollar and even billion dollar valuations for those businesses in less than five years.
And at the start of every year, I get a handy reminder from my most successful clients that what we do in the first days of the year matters… extraordinarily so.
Without fail, the most successful entrepreneurs I speak to ALL perform a very precise mindful, intentional planning ritual sometime around the holidays.
Astronomically successful entrepreneurs treat the New Year as a sacred ritual. This isn’t just a matter of setting a few goals, or journalling. They get a serious head start by taking advantage of the the start of the year to reflect and plan ahead with a precise formula.
These people all have their own personal twist on the process BUT – just like how the fundamentals of a stellar business plan never change – the same fundamental puzzle pieces of good annual planning are all present at the meta level.
One of my clients gets weird in the woods – they go out to a cabin to be totally alone.
Another spends a ton of time with close family.
Another builds spreadsheets.
All of them are committed to their ritual. And underneath that ritual are the three crucial meta-principles that you can use to get a serious advantage on the next 365 days.
Principle 1: Intelligent Reflection
So many people assume that the new year should only be about looking optimistically ahead.
This is a mistake.
Believe this and you miss the biggest opportunity of all:
Without fail, the top 1% of entrepreneurs carefully consider the year that’s been.
By following a precise formula for mindful retrospection, these entrepreneurs immunize themselves from a dark tendency in the heart of all business owners…
We’re ruthless with ourselves.
I am. You are.
Your expectations for yourself are higher than anyone else could imagine.
Even when you do amazing well, you’re hungry for more. You have the capacity to be extraordinarily hard on yourself. Your internal dialogue on a bad day… would send shivers down the average 9-to-5er’s spine.
Sound about right?
This is why an annual pause for intelligent reflection is so crucial. If you flub it, you’ll enable a ghastly tendency to discount your own achievements and successes – minimizing or forgetting them – that’ll simply vaporize your self esteem.
You’ll be consumed by thoughts that you’ve not accomplished enough, haven’t moved fast enough or grown enough.
The net outcome? A pervading sense of hopelessness. Starting to feel like this whole business thing is a mistake. Feeling lost.
It’s not just reflecting on the good stuff, either. You also need Intelligent Reflection to look critically at mistakes you’ve made.
Entrepreneurs DO tend to minimize their past wins, but half the reason you need to positively remember the good stuff is to find the strength to recollect – examine and learn from – the bad.
You need to reflect on the wins and do a post-mortem on the mistakes you’ve made. The cost of missing that last part is tremendous: You’ll keep making the same mistakes without learning.
Ever feel like you’re hitting your head against a brick wall?
Or maybe just sitting with the same sensation of “stuck-ness” – like a brittle tension in your chest – for months on end?
Entrepreneurs who are stuck beating themselves up, and are ALSO failing to learn from the past… have just one problem: Intelligent reflection didn’t happen.
Principle 2: Artful Implementation
There is no bigger divider between the wannabes and the winners than this one.
Amateurs set goals for the year ahead.
Meanwhile the pros artfully design implementation plans for their vision.
These entrepreneurs rocket themselves into the stratosphere by not just setting long term plans, and not just knowing where they are now in relation to the plan… but by using a strategy to map out all the steps from A to B.
The side-effects of NOT doing this are painfully obvious. Here are the top four:
- You’re someone who gets that gut-clenching feeling every time when – throughout the year – the 1st of a new month rolls around.
- Dread trickles into your stomach when people around you say things like “Can you believe it’s ALREADY March?!”
- You have huge plans for yourself – big long term goals – but end up sitting down at your desk and defaulting to mindless tasks like clearing out your inbox.
- You feel like whole weeks go by where you do everything (anything!) EXCEPT take steps toward your most important goal.
… If you nodded yes to ANY of these, know this:
The way you set and plan the implementation of your biggest goals… is fundamentally broken and needs to be fixed.
YOU are not broken.
You are fine.
You’re just missing a crucial, psychological planning ingredient that super successful entrepreneurs have in abundance.
Your annual goals need to be fleshed out into an actual implementation plan. Less vision board, more how-to guide.
Principle 3: Ecology
Ecology is the relationship of one thing to another.
It’s harmony and alignment.
“Ecology” is at the heart of the most hardcore behavioral psychology.
Ecology is something that’s difficult to put your finger on, but your goals need it like a fish needs water.
Broken (or missing) ecology means finding out the ladder you’ve worked so hard to climb all year has been leaning up against the wrong tree the whole time.
It means finding out that “success” is not what you thought it would be, but being utterly spent and exhausted from getting there all the same.
A lack of Ecology in your goal setting will actually result in failure so severe you could never even imagine it.
I’ve seen people plummet into absolute hopelessness after chasing something so hard – and getting it, in a way – only to find out there’s no money, or no freedom… or no win to be had at all.
It’s a lack of ecology in this way that causes more entrepreneurs to quit – abandoning GOOD businesses with real potential – than anything else I’ve seen!
When your business looks so disgustingly trapping that your friends and family are quietly thinking “well if that’s success, I’d rather work in a nine-to-five!” … you’ve flubbed your ecology planning.
When your business hasn’t given you MORE freedom, but has actually taken it away…
… Or you’re working three times harder than most white-collar employees for the same (or less) money… you’ve flubbed your ecology.
The ultimate cost of this?
Your unconscious mind will figure it out that you’re not mentally aligned with your own goals.
It’ll learn that moving closer to your goals is making you miserable so – in it’s ultimate mission to protect your emotional health – it’ll slam on the brakes.
The motivation faucet will run dry.
You’ll feel apathetic toward your business.
Like your house is on fire but you’re just kinda bored of the whole thing.
The Revolution of Results the 3 principles creates
… will empower youto spot massive opportunities that are EASY to take advantage of. You’ll realize that you already cracked the code of success a few times already and simply need to do what works.
You’ll gain a new-found sense of confidence in yourself and your ability to know what to do!
You’ll discover your strengths, avoid your weaknesses and find that SUCCESS ITSELF becomes easier and easier instead of harder.
Doesn’t it make sense that it should be that way?
It makes sense that the longer you’re in the game, the easier succeeding becomes. Lack of Intelligent Reflection is the only thing that prevents this being true.
Artful Implementation Planning
… will mean you never agonize over what to do next, but simply leap into action.
You’ll become the kind of person who can tell someone – anyone who’s asking – PRECISELY what you’re working on TODAY in your life and business.
The people close to you in your life will be in awe of how you seem to be able to throw an idea, dream or vision out there… and then a few weeks or months later… have something built.
Welcome to the ultra-achievers-club! This is where entrepreneurs look like wizards to the mere mortals around them.
… will create a deep, almost spiritual sync between your conscious mind’s desires and your unconscious values and drivers.
Your motivational faucet will be turned to full flow… and not in a way where you’re pushing yourself, either. Your motivational drive will be natural and inexorable, like a river rushing over a waterfall.
When ecology is in place, your unconscious mind KNOWS that what you’re pursuing is going to be GOOD FOR YOU. There’s no more internal struggle, just a clear sense of wanting what matters… and the fiery desire to do what it takes to get there!
How to download the Commit Action Annual Planning Ritual
At the end of every year, I release a comprehensive digital training program to Commit Action members. We call it “Head Start”.
Our inner circle customers leverage this virtual workshop to guide their annual reflection, planning and strategizing. It’s a plug-and-play, psychologically optimized year-end ritual.
To access the training you MUST join Commit Action Member in January – we currently have availability for
70 50 40 30 new members.
If you’re new here and want to know what Commit Action membership entails, just check out our homepage.