How to be productive in the evenings

How to stay super productive in the evenings 

The tendency to put things off to “later this evening” is the most common day-to-day manifestation of self-sabotage and procrastination. We see it all the time here at Commit Action.  The psychology that explains it isn’t even particularly deep: When you tell yourself you’ll get to that… Read More

How developmental psychology will earn you customers

How developmental psychology can make your business attract customers

In my article last week we talked about magnetically attracting hordes of customers to your business with the powers of evolutionary psychology.  When you put marketing together with psychology, customer-acquisition magic happens.  This doesn’t work with the pop-psychology or the latest bestselling self-help book. It works with… Read More